This website uses cookies so that we can provide you with the best user experience possible. Cookie information is stored in your browser and performs functions such as recognising you when you return to our website and helping our team to understand which sections of the website you find most interesting and useful.
Who we are
A family at heart
Our Seren team act as the central support and overarching management for all Seren operational hospitality venues. Our office is a busy place, buzzing with ideas, actionable to do lists, projects and future plans.
There’s never a dull moment, a lot of laughter, and understandably given the industry we work in, a lot of chat about good food!
Across Seren, our hotels and our restaurants, we consider our full team to be one big family, and we keep family at the heart of everything we stand for. Our teams all share a true passion for great hospitality, and have a strong affection for our beautiful properties. In Wales, we call this feeling “hiraeth,” a nostalgia for the place your soul feels at home.

Neil Kedward Chief Executive | Founder

Zoe Kedward Director of Projects | Co-founder

Mark Wouters Chief Operating Officer

Alix White Director of Communications and Marketing

Simon Ward Director of Finance

Mourad Ben Tekfa Director of Restaurants

Oliver Crittenden Group People Manager

Louise Lewis Group Sales Executive

Aaron Williamson Digital Marketing Manager

Tim Pollard Finance Manager

Polly Wainwright Payroll Manager

Claire Pollard-Rice Purchase Ledger and Accounts Assistant

Karen Williamson Accounts Payable
Join Our Seren Team
We’re always keen to talk with anyone interested in joining our wider Seren family. If you’re interested in working with us, please take a look at our latest vacancies and get in touch to find out more. Oliver, our Group HR Manager would be delighted to hear from you.